Hi, I’m Paula! I am a Senior Visual Designer and Art Director.

Most recently at MINI A TURE Copenhagen, I led the creative direction of seasonal campaigns across photography, video, digital and social – driving engagement and strengthening the brand’s presence online.

Previously at EcoTree, I led a full brand refresh and created visual content across digital, print and marketing. Throughout my career, I’ve worked across interior, fashion, sustainability, wellness, healthcare and more.

My approach is rooted in simplicity, clarity and thoughtful visual storytelling, creating work that feels both distinctive and purposeful.